The Department of Education (DepEd) has developed the Department of Education Service Marks and Visual Identity Manual (DSMVIM) to ensure a consistent and unified look in all DepEd communications and publications. The manual provides guidelines on the usage of the Department’s name, seal and logo and serves as a reference for DepEd officials, personnel and employees involved in communication and graphic creative solutions. The manual also specifies the official colors and features of the DepEd logo and seal, DepEd Official Name, Seal, Logo, Format, Font Styles, Certificates.
DepEd Order No. 69, titled DepEd Logo, states the purpose and usage of the official logo in various materials such as bulletin boards, publications, and T-shirts. The manual adopts the official colors of the Philippine Flag as prescribed by the Flag Heraldic Code of the Philippines. The features and colors of the DepEd seal, as described in DepEd Order No. 63, remain unchanged and should be applied in relevant DepEd templates and documents.
The manual contains guidelines on the usage of the DSMVIM and all DepEd officials and personnel at the central, regional and school levels are required to follow its provisions. The DepEd aims to protect the integrity of its visual marks and prevent their commercialization by unauthorized entities. Violators of the guidelines may face administrative disciplinary action and other legal remedies. The manual will remain in effect unless repealed, amended or rescinded.
The DepEd is the largest government organization in the country, comprising regional offices, schools division offices, and thousands of public and private schools. It serves millions of learners and employs a significant workforce. The Service Marks and Visual Identity Manual aims to establish a consistent message and a unified vision for the Department, providing guidelines for the proper use of its marks and ensuring clear communication across all DepEd offices.
- DepEd Order No. 31, s. 2O19, entitled: The Department of Education Service Marks and Visual Identity Manual (Enclosure 1, pages 44-46);
DEPED OFFICIAL NAME
The legal name of this government agency is Department of Education and its communicative name is official name DepEd.
The designated typeface for their official name is Old English Text MT. In written communications, the first instance of the official name should be presented as “Department of Education (DepEd)” in the same font as the surrounding text. Subsequent mentions of the name within the same communication can be abbreviated as “DepEd”. In certain materials such as letterheads, certificates, and plaques, DepEd offices have the option to utilize the alternative typeface Trajan Pro.
Downloadables: DepEd Official Font Styles
- Font Style – Old English Text MT
- Font Style – Trajan Pro
- Guide: How to install new Font Styles in your Computer
DEPED OFFICIAL SEAL
The Department of Education (DepEd) seal holds significant importance as it was approved by the Office of the President and protected under the Flag and Heraldic Code of the Philippines. It is considered a service mark and is treated with respect, similar to the Philippine flag. The seal’s colors are derived from the Philippine flag and its full-color version should always be used although a grayscale version may be used on occasion.
Downloadable: DepEd Official Seal
When applying the official seal, it is preferable to use a white background for visibility and legibility. Care should be taken when applying the seal on colored backgrounds. The size of the seal may vary depending on the available space, but it should never be smaller than 1/2 inch (0.5″). The seal is available in both vertical and horizontal formats in English and Filipino versions, serving as the formal signature of the Department.
Overall, the DepEd seal is an integral part of the Department’s corporate identity and its proper usage and placement should be observed to maintain its significance and uphold the Department’s image.
DEPED OFFICIAL LOGO
The logo is a vital component that represents the Department of Education (DepEd) and serves as a recognizable mark. It is utilized by all DepEd offices. The logo consists of several elements, including the abbreviated name “DepED,” with the letters “ED” capitalized to highlight the significance of basic education. The full name of the Department, written in capital letters, appears below the “DepED” element. The logo incorporates a single symbol, which is a torch with a burning flame placed over the middle letter “p” in the communicative name. This symbol, similar to the burning torch in the official seal, signifies the strong desire for learning and knowledge among Filipino learners.
Downloadable: DepEd Official Logo
The logo of the Department of Education (DepEd) can be adjusted in size according to the available space but it should not be smaller than 3/4 inch (0.75″). To ensure optimal recognition and clarity, the logo should not be overcrowded with text or images. It is important to leave a clear space around the logo, equivalent to the size of the torch (without the flame) on all sides. This clear space helps maintain the visual impact and visibility of the logo.
DEPED OFFICIAL CERTIFICATES
DepEd will provide certificates to confirm personnel attendance or participation in official activities. When the certificate is issued solely by the Department, the vertical format should be used. The certificates will include the official seal of DepEd at the center. Below the seal, the certificate will state “Republic of the Philippines” and “Department of Education.” The size of the certificate will vary depending on the size of the paper used.
Kindergarten and Grade 6 Certificates of Completion
- DepEd Certificate Editable format / DepEd Certificate Editable Template
- Sample Template Certificate (Kinder) Kindergarten Certificates of Completion Editable format
- Sample Template Certificate (Elementary-Grade 6) Grade 6 Certificates of Completion Editable format
- Sample Template Certificate (Junior High) Junior High School Certificates of Completion Editable format
- Sample Template Certificate (Senior High) Senior High School Diploma Editable format
- Background Templates for Certificates and Diplomas